BlackBerry Partners With Optiemus to Manufacture and Sell Smartphones in India

Canadian smartphone vendor BlackBerry officially announced its third major smartphone licensing deal with Indian company Optiemus Infracom Ltd, which will manufacture and sell BlackBerry smartphones to 1.5 billion potential smartphone users in India.

In November last year, BlackBerry partnered with Optiemus, telecommunications company which sold the first mobile phone in India in 1995. Today, Blackberry announced that the two companies entered into a long-term licensing agreement, BlackBerry’s first after the partnership with TCL Communications and third overall.

BlackBerry will be licensing device software and brand assets to Optiemus, who will be responsible for designing, selling, promoting and supporting BlackBerry-branded smartphones in India and neighboring markets, like Sri Lanka, Nepal and Bang… (read more)

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